Mukesh Ambani's big plan to compete with Coke and Pepsi in India from Campa Cola

The summer season has started. In this hot weather, people like to drink cold things. These include soft drinks i.e. cold drinks. Cold drinks are very much liked in the country. Keeping this in mind, the country's richest person Mukesh Ambani bought the soft drink company Campa Cola a few days back. The owner of Reliance Group has not only bought Campa Cola, but through this, it is planning to compete with Coca-Cola / Coke and Pepsi, the two top brands of soft drinks in India. Preparations have also been done.

Mukesh Ambani has a big plan ready to compete with Coke and Pepsi from Campa Cola in India. Ambani has used this plan earlier also. Coca-Cola and Pepsi are the top brands of soft drinks in India. Some other cold drinks are also included in the country under both brands/companies. According to the report, the market of soft drinks in India is about 50 thousand crore rupees. Coca-Cola and Pepsi, both companies jointly have the largest market in the country in terms of soft drinks.

Campa Cola was once the most popular soft drink brand in the country, but then its popularity waned. After Ambani buys this company, the era of Campa Cola can once again return to the country. Ambani also has a plan ready for this.

Mukesh Ambani is going to use a plan which he has used earlier also to compete with Coke and Pepsi from Campa Cola in India. To challenge the dominance of American soft drink brands Coca-Cola and Pepsi in the country, Ambani is going to follow the same approach he adopted for Jio. Ambani will reduce the price of the soft drinks of Campa Cola in the market. He did the same for Jio as well and Jio also got success. Now, to make Campa Cola a success, Ambani is once again going to play the earlier trick.

There is also a second part of Ambani's plan to make Campa Cola successful in the country, which he is preparing to use along with the first part. Ambani will give the message of drinking the Indian soft drink brand Campa Cola to the people through the sentiments of nationalism. This plan has also been prepared to make Campa Cola a success in the country. Touching the sentiments of the people in the country through nationalism is an old plan to achieve success.